Ρίζος Νίκος Δ.
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SUSTAINABLE MARKETING MANAGEMENT
For the Innovative and the Traditional Product
NEW EDITION
€50.00
i
DESCRIPTION:
This book is a general introduction to the science of marketing management by developing strategies and tools for managing products and services in today's competitive environment.
ΛΕΠΤΟΜΕΡΕΙΕΣ
SKU: 978-960-633-016-2
PAGES:
864
DIMENSION:
17x24
PUBLICATION YEAR:
2020
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